New & Improved African Pride No-Lye Growth Miracle Deep Conditioning Relaxers, launch in January 2010.

Strength of Nature proudly announces the ALL NEW & IMPROVED African Pride Growth Miracle Deep Conditioning No-Lye Relaxers. African Pride has successfully created a dynamic new deep conditioning Relaxer formula and visually captivating New Fresh Look for the Brand. Following 6 months of intense product development, numerous positive Consumer evaluations and product research, Consumers affirm resoundingly, African Pride has truly given us something special to talk about!

• Advanced, Deep Conditioning No-Lye Relaxer System, that helps protect against breakage and dramatically strengthens hair.
• Vitamin-rich African Shea Butter, Olive Oil and Herbal Oil extracts, infuse deep conditioners and moisturizers - leaving hair soft and beautifully straight with luminous shine.
• Warm & inviting packaging graphics, promote vitality, confidence and optimal styling performance.
• Youthful, yet stunningly classic Models with smooth & silky hair, definitively command broad Consumer appeal, targeting a globally-diverse demographic base.

Marketing has also designed an impressive African Pride re-launch campaign, combining smart interactive media and sales promotion tools, to further enhance highly visible in-store selling & sampling collateral. Visit www.african-pride.com for more information and exciting, new product line details.

Growth Miracle Deep Conditioning is African Pride!

Strength of Nature, Inc. is the choice manufacturer of innovative hair care solutions that specifically address the critical hair care needs, challenges and desires of women of color. The company's brands; including Profectiv, GrowthRenew, MegaGrowth, SmartPerm, Strong & Healthy, Profectiv Professional and ElastaQP are sold primarily at beauty supply stores and leading food, drug, and discount retailers. Strength of Nature has offices in Atlanta and Savannah, Georgia. For more information, visit http://www.profectiv.com/, http://www.profectivprofessional.com/, https://strengthofnature.com/, http://www.strong-n-healthy.com/ or http://www.elastaqp.com/